Mission / Vision / Core ValueOur Company / Company Profile
Mission
To provide cutting-edge solutions to the world’s energy issues
Through our global operations we bring the world’s leading energy solutions to Japan, helping to solve the energy issues facing the country. We seek to establish new energy supply models for Japan while also offering energy supply models established in Japan to other countries that face similar energy issues, helping to solve the world’s energy issues.
Vision
To scale up its clean energy platform of renewables and low greenhouse gas thermal power,
sparking sustainable development in Asia and around the world
To achieve decarbonization over the middle and long term while securing a stable electricity supply, JERA will, in addition to strengthening operations of the thermal power generation business it has cultivated over the years, establish a clean energy supply platform that utilizes digital technology to combine renewable energy and low greenhouse gas thermal power. By providing Asia and the world with a platform that achieves both supply stability and decarbonization, JERA aims to contribute to the sound growth and development of the world and maximize its corporate value.
Core Value
At JERA, we seek to address the world’s energy challenges one by one, contribute to the healthy growth and development of society, and continue to live up to the trust placed in us.
To do this, each of us must begin with the value we hold most deeply.
Ownership to Serve Our Tomorrows
Step forward with ownership and give our best for the many tomorrows we serve.
“Our Tomorrows” reflects the many futures we serve. Tomorrow looks different for every society, community, customer, colleague, and generation. It also reflects the many possibilities that can open through the choices and actions we take today.
Every part of our work in the energy business holds the potential to support society tomorrow and help shape what comes next.
To turn that potential into reality, we ask ourselves:
What can I do?
What can JERA do?
When each of us asks these questions and takes a step forward, titles and positions do not define what we can contribute.
By taking both the pride of achievement and the frustration of setbacks as our own, we grow stronger as individuals. The strength and dedication we build through this daily practice become the source of the impact we can deliver: supporting tomorrow’s society and opening the way to new value.
Now, let us bring those individual strengths together as one team, guided by four principles we all hold in common.
Fairness / Diversity / Openness / Respect & Safety
Be open to every difference. Act with fairness. Respect people, and protect safety.
The many tomorrows we serve will not all look the same. Across countries, communities, generations, cultures, ways of working, and personal values, we will encounter different perspectives and different needs.
That is why we remain open to difference, and why we continue to ask what fairness and impartial judgment require in each situation.
We speak candidly and learn from one another across the boundaries of individuals, teams, and regions. At the same time, we respect ourselves and others, and look out for the safety of each other.
Through steady practice, we build trust and bring our diverse strengths together as one team. Together, we help create better possibilities for the many tomorrows we serve, and pass on a better world to generations to come.