Corporate Philosophy

mission

Contribute to better the lives of people and bring greater vitality to economies and industries not only in Japan but also all over the world, through the globally competitive supply of power and energy

Although energy is key to people’s lives as well as the economy, the energy landscape involves many uncertainties, such as fluctuations in resource prices, trends in energy policy and responding to environmental change. Amid such uncertainties, we at JERA believe our mission is to contribute to better lives of people and bring vitality to economies and industries not only in Japan but also all over the world, through the globally competitive supply of power and energy.

vision

  • Establish a global energy company which is competitive worldwide.
  • Realize a new business model which balances both “Origination” and “Optimization” in the energy chain.
  • Establish a corporate culture that is agile, creative and always ready to take on new challenges.

values

  • In order to establish a new corporate culture, we will share as our core values agility, creativity, readiness for challenges, excellence, diversity, and fairness.